Allow me to offer a suggestion.
As a frequent online shopper I rely on the accuracy and ease-of-use of your various sites nearly daily. (I have debit receipts to prove it. And a husband who says, “Um… it may be time to lay off the online shopping.”)
I appreciate that I can shop at all four of your stores at one time and pay just one shipping charge. KUDOS.
I do however have a suggestion regarding the items within your site.
Allow us consumers to actually rate/critique our purchases. You know? Just like target, amazon and the others.
Now, I know that you’re attempting to be a titch more “up scale” (whatever, you’re the Gap — not Dior) than the big-box online folks I just mentioned, but the bottom line is that this is the perfect opportunity for your customers to underscore their love for various products. And, well – call you out on ones that suck.
Like the maternity jeans I just bought in the size YOU recommended but when I try them on I can’t get past my butt. I looked for THIRTY minutes for a zipper. (Who doesn’t put a button OR a zipper in maternity pants? The only way I could actually wear these jeans if is I cut them at the seam and then sewed them on my body. Who has time for that?)
Had some caring consumer reported that the actual overcoming of one’s thighs/butt may be an obstacle in actually wearing these pants, I may have thought twice and purchased something else. Thus saving myself time, effort and a $6 return fee.
(Here are said pants.) Cute? Yes. Wearable? No.
A pregnant woman who’s butt is clearly getting bigger